15th Annual POS/Customer Engagement Benchmarking Survey

Tags: Point of Sale, Customer Engagement, CRM/Loyalty

Boston Retail Partners' 15th Annual Survey addresses the current ability and future initiatives of retailers to offer customers a holistic customer experience from any touch point.

  • The customer experience is the driver, with customer-facing technology a critical piece of allowing the customer to tailor her own shopping experience. Unified commerce is the means to meet the customers' needs and provide the expected overall customer experience, and real-time retail is the key to making it happen. Download BRP's 15th Annual POS/Customer Engagement Benchmarking Survey to understand the current trends and how top retailers are rethinking their business to offer customers a holistic shopping experience from anywhere at anytime.

Download the Survey